Last week a company named QuarksLab made news with its revelation that iMessage isn’t as secure as Apple claims.
It claims that although iMessage features “end-to-end encryption,” it is technically feasible for Apple to view messages if it ever wanted to.
Of course, this story radiated across the internet as quickly as any Apple-damaging story would. To the point where NBC News decided it was legitimate news.
Shocker: this isn’t a story at all.
First, take a look at who QuarksLab is. As it describes itself in paragraph one on its home page: “QUARKSLAB is a research company specialized in cutting edge solutions to complex security problems. We provide innovative, efficient and practical solutions based on profound knowledge and years of experience in the field.”
This is a phenomenon we’ve seen countless times over the years: Technology security company drums up new business by using its “profound knowledge” to expose Apple security flaw. I’ve yet to see any of these flaws amount to anything.
Second, what QuarksLab has “exposed” through its in-depth research is what every human being should instinctively know. Your personal information is accessible by the people or companies you give it to.
Your credit card company maintains records of every purchase. Your phone company holds records of every call. Your doctor has files you’d want no one to see, as does your attorney. Somebody owns the servers that hold your most intimate email.
The bottom line is, whoever holds your data has the power to retrieve it. There is a thing in this world called “trust.” It’s not something we give out lightly, but it is something we give out — on a daily basis.
It’s up to each of us to do business with the companies most likely to value our trust and continue earning it.
Yes, Apple could peer into our iMessages if it was determined to do so. It also keeps our credit card information on file. We hold Apple responsible for these things, and so far it’s done pretty darn well.
Is Apple infallible? Nope. Is it possible that Apple will one day yield our information to government investigators who come armed with warrants, or lose it to evildoers? Of course it is.
But again, we choose to do business with companies we trust. We associate with companies that share our values. And I’ve yet to see anything from Apple that indicates my data is in jeopardy. Quite the opposite. Its behavior and public statements indicate that it places the highest value on data integrity.
But beware: QuarksLab wants you to know that it’s possible for Apple to turn evil if it wanted to.
Can’t argue that. Then again, your best friend might sell you down the river one day too. Best to end that relationship now, before things get ugly.
Tags: apple security flaw