Posts Tagged: google play


4
Jul 12

Google echoes Apple’s little lapse

Uh… so is it “play” or “Play”?

For the most part, Apple’s product naming is extremely logical. Computers are Macs and consumer products are i-devices.

Customers know the language and the brand is reinforced at every turn.

But you don’t have to dig too deep before things the logic shows a few cracks. The Consistency Police, even under Steve Jobs, seemed to flip-flop when it came to the second word in a product name. Sometimes it’s uppercase, sometimes it’s lowercase.

We have Mac Pro and Mac mini. MacBook Air and iPod nano. There’s a Cinema Display and Thunderbolt Display — and now there’s a Retina display. What exactly is the rule again? Continue reading →